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Main Programs and Courses Business Programs Business Administration Management

Business Administration Management

Whether you're looking to be employed in business or start your own enterprise as an entrepreneur, the business world is full of opportunity for well-trained individuals. Reeves College's Business Administration Management diploma program teaches students the skills they need to succeed in a variety of business jobs.
 
This 43-week program introduces students to communications, marketing and sales principles and techniques. Students learn about customer service, computer software, the foundations of accounting, and more. At the end of the program, students complete a five-week practicum placement, which equips them with the skills and experience to launch their careers after graduation.


This program is 43 weeks in length.
  • Office Administrator     
  • Office Coordinator     
  • Administrative Assistant     
  • Office Assistant     
  • Receptionist     
  • Accounting/Bookkeeping Assistant     
  • Office Manager        
  • Customer Service Representative     
  • Marketing Assistant     
  • Business Owner

Hear from a Business Administration Management grad

Tasha discusses the hands-on training she received at Reeves College.

Program Courses
SSS4 / Student Success Strategies
Emphasis is placed on thinking about achieving success from day one, and developing the non-technical skills to enhance personal, academic, and career success.
MOT4 / Microsoft Outlook

This course presents the MS Outlook application interface, tools, and features. You will learn about the fundamentals of an e-mail application, scheduling, calendars, contact lists, creating, forwarding and managing messages. This course relies heavily upon hands-on practical activities that allow you to learn concepts by practicing them on a regular basis.

MSW4 / Microsoft Word

This course introduces the students to word processing with Microsoft Word. Relying heavily on a hands-on practical training approach, students learn by doing skills based simulations, training and assessments. Learners will focus on the core features of Microsoft Word such as proper document formatting, organization and editing using the tools and features of the ribbon. The course will then continue with more advanced topics such as working with tables, lists, objects, templates footnotes and endnotes and mail merges. Students will explore the collaboration features that allow users to share and collaborate on documents through the use of track changes, sharing and reviewing.

MSE4 / Microsoft Excel

Relying heavily on a hands-on practical training approach, students learn by doing skills based simulations, training and assessments in Microsoft Excel. The course starts with an overview of spreadsheets and how to use the common features and functions of Microsoft Excel. The course then focuses on the core features of Microsoft Excel where students learn how to enter and format data and use the various functions and formulas to manage and manipulate data. The course continues with more advanced topics such as performing quantitative analysis with logical, lookup and various mathematical and financial functions. Depicting data visually is an important feature of Excel. Students will learn how to work with charts in Excel to produce a variety of different charts based on data housed in a spreadsheet. Finally, students will learn to handle large volumes of data with datasets and tables.

EBW4 / Effective Business Writing

The workplace of the twenty-first century demands excellent communication skills. The focus of this course is on learning writing techniques that ensure effective business communication. Following the completion of this course, students will be able to achieve effective writing styles, apply skillful writing techniques used in business communications in today’s workplace. This includes communicating in teams using listening, nonverbal and meeting skills; planning, writing and reviewing various types of business messages; communicating effectively using memos, email, letters and instant messages; creating business reports and proposals; plan, writing and delivering oral presentations.

 

MKT4 / Marketing
Students are provided an introduction to marketing practices focusing on problem definition and solution. Topics will include marketing concepts, marketing strategies, and buyer behaviour. The product promotion, distribution, pricing and public relations model are emphasized.
BMT4 / Business Math
An introduction to the fundamental principles and concepts of business mathematics. Students will be shown how to apply these principles and concepts to solve practical business problems in regards to marketing and finance.
BESO / Business Essentials

Business Essentials provides an overview of business management today, including forms of ownership and the ways managers carry out their basic management functions in a skillful and inventive way. You will learn setting up business in Canada, history of business in Canada, types of business organizations, managing the business enterprise, setting business goals, formulating strategy, management process, planning, organizing, leading, and controlling, types and areas of managers, management skills, motivating and leading employees, job satisfaction, motivation, data communication networks, transaction processing systems, and management information systems.

AFA4 / Accounting Fundamentals I

This course is an introduction to the fundamental principles and practices of accounting as a device for reporting business activity. It provides the student with an understanding of the underlying theory and principles of accounting. The construction of financial statements as they evolve from business transactions and records is emphasized using the rules of double-entry bookkeeping. In addition, adjusting journal entries and everyday transactions for both service and retail businesses are recorded coupled with the preparation of basic financial statements.

CAA4 / Computerized Accounting I
This course provides a practical instruction to Sage 50 Accounting. Students learn how to set up a computerized accounting environment and record transactions in the General, Payable, and Receivable ledgers by working with a variety of business simulations.
ENT4 / Entrepreneurship/Business Planning
A business plan is critical business venture. Students will assess a proposed business idea, identify business risks and develop strategies designed to maximize the opportunity for a successful venture.
HRE4 / Human Resources
Employees are the most valuable asset of a business and all aspects from hiring to performance appraisal are examined utilizing the case study approach.
IMISY / Introduction to Management Information Systems
Information and data are the fuel that drive businesses today. Managing, protecting, accessing, and analyzing information in a timely manner is the cornerstone of a company’s decision making processes leading to intelligent business decisions. This course provides an overview of the various information systems that are essential parts of business processes in today’s global business landscape. The course starts with an exploration of general information systems and resources such as computer systems, database systems, data warehousing, and the personal, legal, and ethical issues that surround information systems. Students will learn about the various systems that support data communication, e-commerce, cloud computing, and global information systems in a connected world. Finally, the course will explore enterprise level management information systems that support an organization’s various activities.
MNGMT / Fundamentals of Management
This course aims to build upon the student’s fundamental knowledge of business in general with a particular focus on management. Students will explore the management skills that are essential in today’s business environments. Students will explore the role of management in areas of planning, organizing, leading, and controlling processes. The course will explore topics in management in small, medium, and large enterprises, planning and strategic management, operations management, human resources management, leadership, motivating employees, working with groups and teams, and managing innovation and change.
STWBD / Strategic Web Design
In this course students will be able to create a search engine-friendly website. Students will be introduced to the website planning process, and discover the web design tools, principles, and strategies that will allow them to design create and publish a fully functional web site. Students will become familiar with web hosting principles and integrate social media effectively on their websites. Topics include publishing fundamentals, graphic design principles and the creative aspect of web design, website security and analytics, Integration of e-commerce components such as shopping carts, Customer Relationship Management, and loyalty programs. Finally, students will learn to integrate multimedia, online advertising, and streaming channels to their websites.
DGMKF / Digital Marketing Fundamentals
In this course students will learn the key concepts of digital marketing. The course will explore the importance of branding, audience reach and demographics in the marketing strategies. Students will learn how to utilize analytics and the importance of goals as part of the marketing processes. The course will explore the importance of domain names, keywords, and how to leverage Search Engine Optimization strategies. Pay Per Click, Online marketing, email marketing, and budgeting are also discussed within the context of this course.
SMMKS / Social Media Marketing Strategies
After completing this course, students will be well-versed in how to use the right social media platform(s) and how to best utilize the features offered by each platform to enable them to help corporations to reach their target audience and achieve their goals. Seven channels are examined in-depth: Facebook, Twitter, Instagram, LinkedIn, YouTube, Yelp, and Pinterest. For each of the channels, the course will explore the following aspects: the channel’s history, the user’s experience, the business’ experience, advertising, running a targeted campaign, and analytics.
CES4 / Career and Employment Strategies

This course builds on the skills learned in the Student Success Strategies course or its equivalent. It provides information on how to use the communication skills learned in order to make a successful presentation to a prospective employer. Students also learn how to uncover the hidden job market and identify employment opportunities. Self-assessment during this course allows students to identify their personal skills that are transferable to the workplace and to describe these skills to a prospective employer. Students may be videotaped during a mock interview and will participate in the analysis of their performance in the “interview”.

PRAC100 / Practicum
This module is for course credits but has no grade. Students will be placed in actual work places related to their field of study and will be expected to act as a regular employee in order to gain the valuable "real world" experience that so many employers seek. Students are encouraged to find their own work experience placement; however, once placed, continuation in that placement is mandatory. (PR: All coursework)
Giving Tuesday
November 22, 2022
The most rewarding contest of the year begins on November 29th, Reeves College Giving Tuesday Contest! To enter, make sure you collect a bingo card f...
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